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Advertiser Partnership

 

 

Commission Junction is a pay-for-performance advertising network that supports, aligns, and optimizes pay-for-performance advertising relationships between a large network of advertisers (1,756 merchant clients) and publishers (366,706 affiliate clients) around the globe.1  This network allows online advertisers to acquire more customers and online publishers to earn the most revenue from their audience.

As an application service provider (ASP), CJ allows its customers to rapidly and cost-effectively deploy online ad campaigns, while avoiding the pain and expense of constantly installing, maintaining and upgrading packaged software. They provide a large, established customer network and a centralized infrastructure - delivering full-featured functionality and unlimited, on-the-fly scalability at a monthly cost based solely on the results its clients receive.


Commission Junction is the leading affiliate marketing solution provider. The CJ model is based on pay-for-performance -- advertisers pay a commission to the Web site publisher each time a visitor clicks on an ad that results in a sale or lead. CJ currently serves more than 6 billion impressions (the number of times merchants' ads or links were viewed on CJ's affiliate sites) per month, ranking it among the largest ad networks in the world, and the only one operating entirely on a pay-for-performance basis. Impressions for the second half of the year 2000 were 12 billion, an increase of 293% from the first half of 2000!

Here are some strong reasons why your company's marketing strategy should include a partnership with Commission Junction:

  • The click-through rate for the Commission Junction network at the end of 2000 stood at 2.5 percent, more than eight times more effective than the estimated 0.3 percent click-through rate for traditional banner ads. 2
  • CJ finished 2000 with an outstanding 4.1 percent conversion rate.
  • Total revenue for 2000 was $5.26 million. Revenue rose from $1.3 million in the first half of the year to $3.9 million in the second half of 2000, a 198% increase.
  • CJ's network affiliations (the number of merchant and affiliate partnerships) topped 6.5 million at the end of 2000.
  • Over 366,706 affiliates around the globe can join your affiliate program and skyrocket your company's sales.

 

 

footnotes:

1 as of Dec. 31, 2000                                            
2 Nielsen NetRatings, September 2001